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Lead the Work

To gain a competitive edge in a world where talent and work are no longer confined to traditional jobs, leaders must shift from managing employees to leading work by strategically designing assignments, organizations, and rewards.

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What it’s about

The traditional concept of a stable, full-time job is dissolving. Work is increasingly done by a global ecosystem of free agents, alliance partners, and on-demand talent sourced through powerful online platforms. In 'Lead the Work,' Boudreau, Jesuthasan, and Creelman provide a crucial guide for navigating this new reality. They argue that leaders must move beyond simply 'managing employees' and learn to 'lead the work' itself. The book introduces a powerful and practical decision framework centered on three key 'dials' leaders can turn: the Assignment (how work is deconstructed, dispersed, and detached from employment), the Organization (how permeable, interlinked, and flexible its boundaries are), and the Reward (how motivation is crafted to be short-term, individualized, and imaginative). Through compelling examples from innovative companies like IBM, Topcoder, and Tongal, this book provides the essential mental model for orchestrating talent, driving innovation, and achieving strategic agility in the boundaryless workplace of the future.

The through-line

Who it’s for
A forward-thinking leader, manager, or HR professional who wants to effectively organize work and source talent to achieve their organization's goals in a rapidly changing world.
The problem
The traditional model of relying on a fixed workforce of full-time employees is too slow, rigid, and expensive to compete effectively. It's increasingly difficult to find, afford, and retain the specialized talent needed for key projects. They feel overwhelmed and uncertain about how to navigate the confusing landscape of the gig economy, talent platforms, and strategic alliances. They fear their organization is falling behind more agile and innovative competitors.
The plan
  1. Understand the fundamental shift from 'managing employees' to 'leading the work'.
  2. Master the three-dimensional 'Lead the Work' decision framework: Assignment, Organization, and Reward.
  3. Apply the framework's 'dials' to strategically design how work gets done in your specific context.
  4. Learn how to 'rewire' your HR and leadership practices to support a more agile, boundaryless organization.
The payoff
Your organization becomes more agile, innovative, and cost-effective. · You gain on-demand access to the best global talent for any project or task. · You are recognized as a savvy leader who can confidently navigate the future of work.

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